VARTA by Johnson Controls: Trade Fair concept

Trade-fair concept for „Die Boot 2011“ with the intention to show an eye catching premium stand. We transferred the leisure campaign with all important elements on the stand design and played with the image and mood of the „marine-boat world“. The outcome was a modern and innovative trade-fair concept.

Special Feature:

We developed a trade fair concept that can be used for both ranges: Marine and Caravan. The trade-fair stand will be used throughout Europe (2011: Croatia, Italy etc.). In September 2011 it will be adapted in the „camping world“ on the „Caravan Salon“ in Düsseldorf with compatible design elements.