Slogan
Sennheiser PC Line
Release Date:
Fri, 2008-02-22
Project:
Concept, design and production of a packaging line-up
Concept, design and production of a packaging line-up
Aim:
Clear block formation at the POS, new positioning
Clear block formation at the POS, new positioning
Technical / design features:
Sennheiser’s PC headphones range has been doubled to 12 products. Using a hierarchy of colour, we have clearly distinguished the different headphones from each other – from the basic model to the high end product. The corrugated cardboard packaging has been replaced with blister packs.
